Summary: Turtle Island Restoration Network is a nonprofit environmental organization that engages individuals and communities to take meaningful action to restore and protect endangered marine wildlife through key initiatives. Our Sea Turtle Restoration Project has successfully advocated to save sea turtles worldwide since 1989; SPAWN, the Salmon Protection and Watershed Network, protects endangered salmon in West Marin; and our growing shark program studies and protects these keystone animals throughout the Pacific. Visit www.TIRN.net to access the current websites for these initiatives. Our offices are based on national parkland in West Marin near Point Reyes National Seashore; the position requires work onsite.
Turtle Island is seeking a Communications Manager with the skills and experience to plan and implement communications efforts for our programs and help develop brand strategies for the organization. Working in partnership with the executive director and management team, the Communications Manager will help strengthen the organizationís engagement with the public, activists, members, funders and other stakeholders. The position requires a strategic thinker who is also able to work directly to produce high quality materials, with excellent written and verbal communication skills, social media, website and print production experience and enthusiasm for the vision and mission of the organization.
The Communications Manager will:
- Develop and execute a communication and marketing plan with measurable objectives in order to reach key stakeholders and increase the organizationís audience of people motivated to volunteer, donate and get involved in our programs in other ways.
- Tell Turtle Islandís story to build visibility: initiate effective ways of communicating Turtle Islandís history, mission and accomplishments, and our vision for the future.
- Serve as Turtle Islandís communications expert and advisor internally, and be responsible for staying abreast of communication innovation.
- Work hands-on to create an improved organization-wide website (website currently in development), effective email communications, blogs, social media strategies, print and other communications.
- Develop and maintain editorial calendar to guide effective communications across channels, and create content in partnership with other staff members.
- Undertake strategic press outreach to achieve media coverage for urgent and long-term stories.
- Support campaign staff with media release distribution, media pitching, media calls and inquires.
- Coordinate targeted marketing for expeditions, workshops, classes, volunteer days, and special events including advertising, social media, email and other communications to drive attendance and reach new audiences.
- Oversee production and mailing of TIRN print and e-newsletters and develop strategies to move users to online materials.
- Plan and design marketing materials to support advocacy, fundraising and outreach and develop relationships with pro bono and paid designers, printers, media outlets and other vendors.
- Understand, interpret, and communicate metrics to determine outcomes of communication and marketing initiatives, identifying trends and opportunities for improvement.
- Represent Turtle Island and its programs to the public.
- May manage one or more communications interns.
Requirements: Bachelor's degree required. Major in Communication, Marketing or Journalism preferred. Minimum of three years communications and/or marketing experience which included website, email and social media responsibilities. Operate creatively at hands-on detailed level in addition to strategic thinking. Excellent writing skills. Highly organized and strong, proven project management skills. Strong computer skills with proficiency with MS programs. Ability to interact in an effective, tactful, and professional manner. Ability to maintain a collegial sense of humor and grace under pressure. Willingness to work in West Marin.
Desired Skills and Abilities: Experience in the development, implementation and evaluation of strategic communications and marketing plans. Experience managing the production of a website, print and online publications and marketing/promotional materials, as well as working closely with graphic designers, media and other outside consultants and contacts. Experience with developing and maintaining budgets. Proficiency with HTML, design and print layout software skills and video editing (iMovie or other video editing software) for informal social media posts. Experience in the nonprofit sector Ė environmental background preferred. Fluency in Spanish.
Position details: The Communications Manager is a full-time, exempt position requiring some local travel. The position reports to the Executive Director. Salary commensurate with experience. TIRN offers a competitive benefits package, including health, vision and dental insurance and three weeks of vacation.
How to Apply: Submit resume, cover letter and three writing samples (preferably including at least one press release, and one email, blog post or webpage) to: email@example.com.